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Ford Motor May Collaborate With Toyota Motors by Ryan Thomas The drive to reduce the dependency on non-renewable sources of energy has been the focus of most government agencies and private sectors in the global community. In the forefront of the battle to reduce the harmful emission of greenhouse gases is the automotive industry. Different car manufacturers are taking it upon themselves to develop new ways to decrease the emission of harmful gases by vehicles out in the roads of the world. There have been partnerships between car makers and companies in the alternative fuel industry too. And more recently, there are talks that Ford and Toyota will be joining forces to do battle against the global warming issue via the use of hybrid technology which will make their vehicles cleaner and safer for the environment. Recently Kyodo News, a non-profit cooperative news agency based in Tokyo reported that the Chief Executive Officer of Ford Motor Company has shown strong interest in making their company's alliance with Toyota stronger. The news cited that the partnership might be in order to further develop the existing hybrid technology used by both car makers in their vehicles. In connection with this, Ford CEO Allan Mulally said that a working agreement between the two companies in the development of alternative fuel powered vehicles will be beneficial to both parties. "I anticipate that the automobile manufacturers will increase their collaboration and their partnership on developing the enabling technology for even more fuel-efficient vehicles going forward. It is a kind of natural thing for us to do, to accelerate the development of the enabling technologies", Mulally said. It can be remembered that Toyota has already hinted that they are open to the idea of working with other car manufacturers in the development of technologies that can be used on vehicles to decrease or even eliminate the greenhouse gases being emitted by these automobiles. In 2004, Toyota has already shown that they are looking for ways so as to help the environment more than competing with other car manufacturers. This is evident in the agreement between Ford and Toyota that allowed Ford to use Toyota's hybrid system technology patents. Instead of keeping it for themselves, they shared the technology that they were able to develop with Ford and this now helps in the popularity of environment friendly hybrid electric cars. Both parties know that the development of technologies that will help reduce the dependency of vehicles on fossil fuel will cost them heavily. But both of them also knew that such is the price for the development of current technology especially if the result is beneficial to the entire human race. Toyota is currently working with another US based car maker, General Motors, but the working agreement does not include the development of fuel cell as alternative source of energy for vehicles. This is the direction that Ford wants to go since they have already proven themselves in the production of hybrid electric vehicles just like Nissan Altima Parts proved to be reliable in the long run. It can also be remembered that last December, Toyota Chairman Fujio Cho had talks with Mulally. The move was seen to be the start of something new in the automotive industry. While Mulally had talks with the chairman of Toyota, he said that he has yet to meet with Cho but he has no specific plan yet. He added however that he is interested in having further talks with Toyota's leadership team. While Ford is interested in working together with Toyota in the development of technologies that will make cleaner vehicles, they are not as interested in an alliance with Chrysler. When asked about that, Mulally was quoted to say, "I don't think so." About the Author Ryan Thomas is a native of Denver, Colorado. He grew up in a family of car afficionados. He now resides in Detroit where he owns a service shop and works part time as a consultant for a local automotive magazine.

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US auto sales plunge whopping 36 percent in Dec. - The Associated Press


CTV.ca

US auto sales plunge whopping 36 percent in Dec.
The Associated Press - 6 hours ago
It still will be competitive in areas such as midsize cars, where Toyota has been offering $3500 incentives on its top-selling Camry model, LaNeve said.
Video: Chrysler, Toyota, Lead Declines in Auto Sales AssociatedPress
Toyota Ends 2008 Down 15.4%; Toyota Brand Surpasses Chevy Ward's Auto (subscription)
December Auto sales: Toyota Forbes
USA Today - Fox 28
all 1,359 news articles

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2010 Ford Fusion Hybrid vs. Camry Hybrid, Altima Hybrid, and ... - Car and Driver


Globe and Mail

2010 Ford Fusion Hybrid vs. Camry Hybrid, Altima Hybrid, and ...
Car and Driver, MI - 7 hours ago
Toyota has been the world leader in this style of hybrid, and the Camry operates very much like the now-famous Prius, albeit with upsized components ...
A lofty goal Globe and Mail
Nissan Altima: An Advanced Technology Hybrid Car Auto Racing Daily
Auto review: 2009 Chevrolet Malibu Hybrid Orlando Sentinel
CanadianDriver
all 5 news articles

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Toyota to suspend production for 11 days in Japan - The Associated Press


Toyota to suspend production for 11 days in Japan
The Associated Press - 5 hours ago
Toyota, which makes the Prius gas-electric hybrid and Camry sedan, is forecasting a net profit of just 50 billion yen ($555 million), down from 1.7 trillion ...

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Toyota to suspend production for 11 days in Japan - The Associated Press


The Associated Press

Toyota to suspend production for 11 days in Japan
The Associated Press - 3 minutes ago
Toyota, which makes the Prius gas-electric hybrid and Camry sedan, expects 50 billion yen ($555 million) in net profit, down from 1.7 trillion yen earned ...

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Hybrids will be in the spotlight at Detroit auto show - Orlando Sentinel


Auto Racing Daily

Hybrids will be in the spotlight at Detroit auto show
Orlando Sentinel, FL - Jan 4, 2009
... with an EPA rating of 41 miles per gallon in the city, 36 mpg on the highway, besting the Toyota Camry Hybrid by 8 mpg in the city, 2 on the highway. ...
Ford confident Fusion hybrid can compete with imports Arkansas Democrat Gazette
Ford's Fusion Hybrid puts trees to work Calgary Herald
Can I sell you a hybrid? BloggingStocks
United Press International - Earth2Tech
all 70 news articles

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Japan auto executives hope for US recovery - The Associated Press


Japan auto executives hope for US recovery
The Associated Press - 18 hours ago
Toyota, which makes the Prius gas-electric hybrid and Camry sedan, is forecasting a net profit of 50 billion yen ($555 million), down drastically from the ...

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Toyota says sedan; we say Lexus light - Chicago Tribune


Toyota says sedan; we say Lexus light
Chicago Tribune, United States - Jan 4, 2009
Toyota says though the crossover comes from a Camry, which offers a hybrid version, it has no immediate plans for a gas/electric Venza. ...

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